• Marketing Coordinator

    Job ID
    2018-4257
    Category
    Marketing
    Location
    East Dundee, IL
  • Overview

    The Marketing Administrator will be responsible for assisting with marketing and messaging, advertising, special events, and digital/social media initiatives.

    Responsibilities

    ESSENTIAL DUTIES AND RESPONSIBILITIES:

    • Assist with marketing and promotional projects internally, and externally with vendors
    • Work closely with VP of Sales and Marketing Manager on digital/social campaigns Manage and maintain the divisions social media marketing efforts
    • Responsible for monitoring website and inventory homes on website, work with NHC’s to maintain quality photo’s and high value content
    • Work with VP of Sales and Marketing Manager to facilitate a positive Brand experience via digital/social media tactics related to customer feedback (Yelp, Facebook, Surveys)
    • Oversee social media presence on LinkedIn, Twitter, Facebook, Instagram, and YouTube
    • Assist with the creative development and maintenance of sales collateral: inserts, brochure covers, corporate programs, digital assets, etc.
    • Work with VP of Sales and Marketing Manager Marketing on new materials for special events
    • Assist with the organization and set up of special community events (i.e. charities, fundraisers, etc.)
    • Research the competitive landscape, present new marketing ideas/concepts
    • Work with business partners at the direction of the Director of Sales and Marketing to design, develop, review and execute marketing collateral and associated advertising campaigns.
    • Coordinate, execute and attend a variety of functions including community openings, community events, and realtor events in conjunction with NHC/DOS
    • Facilitate the creation and order community signage as needed-work with signage vendor on pricing, design and production time
    • Facilitate the creation of all Welcome Home Center displays/signage and update as needed
    • Act as a liaison between construction and sales department in ordering construction signage, lot signs, coordinating telephone/internet service for new communities, community roll out meetings, and any other projects as needed
    • Provide support to sales team by ordering marketing collateral as needed

    Qualifications

    EDUCATION/TRAINING/EXPERIENCE:

    • Bachelor Degree and 2+ years of experience in a marketing role or equivalent experience
    • Strong copywriting, analytical, communication, and presentation skills
    • Strong project management and organization skills
    • Attention to detail
    • Requires resourcefulness, patience and strong management and motivational skills
    • Excellent computer skills including advanced Word, Excel, Outlook. Knowledge in Adobe Photoshop and Adobe Illustrator are a plus
    • WordPress, MailChimp, Salesforce, and social media experience preferred
    • Ability to anticipate and solve problems with diplomacy
    • Minimum 2 years in homebuilding industry preferred
    • Valid driver’s license and good driving record
    • Excellent communication skills, verbal and written, as well as strong organizational and interpersonal skills
    • Must be able to meet deadlines while maintaining a professional attitude, deal effectively with confrontational situations and maintain objectivity with homeowners, fellow associates, and in all public relations
    • Requires resourcefulness, patience and strong management and motivational skills

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